Hi friends are you confuse about your adsense account.How Adsense is calculating your money as per your click? Don't get panic about it because we finally found the formula about how they are calculating the money by clicks. Hi friends are you confuse how google calculate it's adsense money calculation then read this post... Click through rate (CTR): It is the number of clicks an ad unit receives divided by the number of times the ad unit is shown (impressions). Effective CPM (eCPM) : It is the cost per 1000 impressions, CPM is a useful way to compare revenue across different channels and advertising programs. It is calculated by dividing total earnings by the number of impressions in thousands.